ASOS used a black plus-sized model to sell a bikini and people are here for it

Mimi Launder
Saturday 31 March 2018 09:30
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Picture:(ASOS ; Twitter / @OmgLaLaLove)

Though the garments for sale might be gorgeous and diverse, seeing white, skinny model after white, skinny model selling your clothes is not.

ASOS's newest swimsuit model, Vivian Eyo-Ephraim, is changing the game and slaying a yellow bikini for ASOS Curve.

The initial tweet from a body positive blogger celebrating the model had reached 30,000 likes and 8,000 retweets at the time of writing, as people called on Black Twitter to work its magic.

Eyo-Ephraim told Metro more about her career - and just how important diversity is to her:

I think it’s incredibly important to start re-defining what is the norm, and start celebrating our individuality.

The modelling world is still so new to me, to see the amazing support and response from a job I did is just incredible, I couldn’t be more grateful to ASOS and Bridge for taking a chance on me and allowing me to show the world that everybody is beautiful, no matter what their shape, size or ethnicity.

We all know diversity matters to a fair, just society. Unsurprisingly, it matters for our mental health too - and it turns out plus-sized models make us both healthier and happier.

The dark-skinned, plus-sized model is making waves on Twitter.

People have nothing but praise for the retailer.

Even Eyo-Ephraim couldn't contain her excitement.

indy100 has contacted ASOS for comment.

More: Plus-size model hits back at people who claim she’s ‘promoting obesity on Instagram’

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