It's getting to that time of year where just about everyone frantically scrambles around trying to find that perfect gift for someone, only to wind up with a pair of socks or whatever was going cheap in Waterstones.
Once you've got the present, there is the small challenge of wrapping the thing in a presentable manner so the person who is receiving will at least think that you've put some effort into it.
That is easier said than done for some, whose efforts at wrapping up a present can best be compared to a dog's dinner. Honestly, some people might as well not even bother.
Well, now, thanks to the wonders of the internet there is a wrapping hack so simple that literally anyone can do it, as long as the gift you are giving is flat or in a box – but it might also work for the infamous pair of socks.
All you have to do is turn the present diagonally...
This clip has only been on Twitter for less than a day but it has already racked up more than 2 million views and peoples collective minds are being blown.
Even Waterstones – yes, Waterstones – have shared it, so you literally have no excuse.
It's so simple, even we managed to do it, as you can see in the video at the top of this article.