This is Lewis Flint, a bartender from Grimsby.Image: Channel 4
When Lewis was a teenager, he thought getting a huge Henry Hoover tattoo on his crotch was a hilarious idea.
Now Lewis is 21, and he regrets that decision.
Lewis is appearing on Channel 4's Bodyshockers on Wednesday with his vacuum cleaner ink, which is a red hoover (minus the hoover bit) and a black lead, plug and socket that trail around to his right buttock.Image: Channel 4
The Grimsby Telegraph reports that Lewis' dad Marc says he pioneered risque tattoos in Grimsby with a Pinocchio tattoo above his privates, and Lewis' cousin has Dumbo in the same place.
Lewis said that when he first got his ink done at 16 he loved the design, and "couldn't stop getting it out".
But he was getting on well with someone recently only for things to end abruptly: she walked out when Lewis got naked and revealed Henry.
(Lewis's mum also appears on the programme to say she wasn't surprised the "poor girl" ran away as his tattoo is "ridiculous".)
I was gutted, I never thought I would regret my tattoo when I got it done.
On Bodyshockers Lewis attempted to undergo laser removal surgery to avoid any further romantic mishaps, but after 20 minutes found it so painful he had to stop.Image: Channel 4
He's now determined to just try and live with it.
The thought of that going round near my balls is unbearable.
I know laser removal is painful but never getting laid again would be more painful.