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Louis Staples
May 14, 2019
It’s European election time!
How do we know this? Well, it’s obvious really, because every political party under the sun has unveiled a new “battle bus”. Political battle buses seem to be as British as complaining about the weather and sarcasm, so it’s good to see that no one has given up on this tradition.
Change UK (formerly known as the Independent Group, formerly known as a gaggle of disgruntled Labour and Tory politicians and almost known as the Remain Alliance) have got in on the act too.
And, well, it’s certainly an interesting design...
In case you hadn’t twigged, by “interesting” we mean “not very good”.
Twitter certainly seemed to agree, as users were quick to mock the new bus.
I didn't know you could print a Word document straight onto a bus https://t.co/XjcVn5HULy— Henry Mance (@Henry Mance) 1557770349
This is genuinely what you’d get if someone told me to design a campaign bus in five minutes using nothing but Micr… https://t.co/iy3qtabqH6— James Manning-Monro (@James Manning-Monro) 1557774205
Surely their pitch deserves better branding/design than this. It’s the worst political messaging on a bus I’ve seen… https://t.co/LbOLQr4zKR— Andrew Neil (@Andrew Neil) 1557794080
giving a standing ovation in my kitchen to the vehicle graphics company who was complicit in this CUK bus livery. l… https://t.co/YG3tV8hr1S— EllenFromNowOn (@EllenFromNowOn) 1557771837
Even their battlebus looks like it’s been designed by committee https://t.co/VC4CV7pnwV— Adam Bienkov (@Adam Bienkov) 1557770275
H/T: ThePoke
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