Melania Trump took children going back to school as an opportunity to send a message of support and push her #BeBest campaign on Twitter.
Students – as you head #BacktoSchool, think about what you wish to accomplish this year. You have so much power in your individual voices. Will you strive to #BeBest?
Her message, though well-meaning, didn’t go down well with people, many of whom found it at odds with her husband’s recent actions – not least of which include his pro-guns stance despite the mass shootings in schools.
One Twitter said as much: "As my kid heads #Backtosleep, I would just like her to not get shot. Or for me to have to worry about that."
@FLOTUS Students are wishing to accomplish not being killed or wounded in a school, or other, shooting. Unfortunate… https://t.co/T8O2Xj6Kad