As part of its limited 'creations' series, Coca-Cola is set to release its new flavor: Dreamworld, which it describes as "technicolor tastes and surrealism of the subconscious".
'Dreamworld' is the fourth and final drop of 2022 with "Byte", "Starlight", and "Marshmello's Limited Edition" predating it.
Aimed at Gen-Z, the new fantasy flavor is supposed to appeal to young people by giving Coca-Cola fans access to an Augmented Reality music experience in collaboration with Tomorrowland, when they scan the package.
It also features limited edition packaging with a vibrantly colored label.
\u201cNew Coke Dreamworld \u201cbottles up the technicolor tastes and surrealism of the subconscious with an invitation to savor the magic of everyday moments and dream with open eyes\u201dI had to laugh at the reviewer who said oh I\u2019ve always wanted a drink that tastes like Un Chien Andalou\u201d