News
Greg Evans
May 10, 2020
The UK government is expected to unveil a new slogan in its effort to keep the public safe against coronavirus and prevent the spread of the pandemic.
The previous message of 'stay at home, save lives, protect the NHS' is to be dropped in favour of the new slogan which reads 'stay alert, control the virus, save lives,' as reported by the Sunday Telegraph.
This comes ahead of Boris Johnson's speech which he is due to give to the nation at 7 pm on Sunday evening where he will outline the next stage of lockdown.
The newly designed message to the public is reportedly the vision of Isaac Levido and Ben Guerin, who were both said to be behind the Tories social media strategy in December's general election.
However, before the new slogan has even been officially unveiled it has come under widespread scrutiny as many feel that it is irresponsible to change the message at this stage and that the new one doesn't make much sense.
The slogan has since descended into ridicule and mockery with many using it as a joke at the government's expense.
The prime minister is also set to unveil a five-level coronavirus warning system which will help the UK get out lockdown, which is set to include a plea for workers who can't do their job at home to return to their workplaces and follow social distancing rules.
At the time of writing more than 31,000 people have died from coronavirus in the UK and at least 215,000 have been infected.
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