The Apple Watch Edition (that's the gold Apple Watch to you and me) retails in the UK at £8,000.
If you just have to have one, however, and happen to have a spare £299 lying around, you could follow the example of New York-based filmmaker Casey Neistat and just spray your Sport edition watch with gold paint.
Yes, he really did that. Watch his efforts below, and let us know in the comments if you would ever paint your Apple Watch yourself.
More: [We asked people whether they really wanted an Apple Watch when they could have a watch that shot fire for just £20]1