The liberal left were already exasperated by its self-styled “anti-woke” agenda and perceived hypocrisy – one minute saying it was staunchly anti-racism, the next saying taking the knee was an “unacceptable breach of its standards” – while the right were furious by its perceived “virtue-signalling”.
So, its executives must have asked, how to get the network back on track? Give Nigel Farage his own prime time slot, of course.
Yesterday, the former Brexit Party leader celebrated the launch of his programme, which will air Monday-Thursday at 7pm, by cheersing a pint in the GB News studio alongside senior Tory Sir Graham Brady.
Farage raised a glass of India pale ale to his guest before taking a sip, declaring: “Excellent,” and optimistically boasting: “Now that should get the puritans screaming.”
"Every pub is a parliament"
Nigel Farage welcomes Graham Brady to his studio pub for the first "talking pints" https://t.co/nUOZZ4MXhE