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Former president Barack Obama shared his number on Instagram and Twitter and asked his followers to text him.
Obama, who has 120m Twitter followers and 30m Instagram followers, posted a number urging Americans to “send me a text”.
All right, let's try something new. If you’re in the United States, send me a text at 773-365-9687 — I want to hear… https://t.co/BmCflUfN2u — Barack Obama (@Barack Obama)
In the call for texts, he wrote: “I want to hear how you’re doing, what’s on your mind, and how you’re planning on voting this year.”
He continued: “I’ll be in touch from time to time to share what’s on my mind, too”.
While you might be texted to drop a ‘hey u up?’ text in the middle of the night, this text message initiative is reportedly part of a campaign to register new voters.
It’s not, unfortunately, actually Obama’s own personal number.
The number he posted is part of a new platform called ‘Community’ that allows influential people to send or receive texts en-masse.
Community, according to their website, is a “new conversation platform enabling direct and instant communication at massive scale, all through text messaging”.
Given that the election on November 3rd is growing ever closer, it’s likely that Obama will use the platform to engage with potential voters and help Joe Biden win.
On social media, many people were excited to now have a former president in their contacts.
@BarackObama I know this is automated, but it’s hellacool to see my favorite President in my contacts 😁 https://t.co/IRbhJtW2xx — Angie Wormy (@Angie Wormy)
@BarackObama Yes, even though automated how cool to have this face in my contacts. Gosh, I miss having a President… https://t.co/Ue4cALeMuX — Christina Marie (@Christina Marie)
Others used their new contact as an opportunity to simply chat with Obama.
Barack Obama is now my therapist. I will text him all my emotions. — charlotte (@charlotte)
So like, are we just supposed to text Barack Obama like hey how are you? Do anything fun this weekend? Whadja have for dinner? Tf? — Emma Krasnopoler (@Emma Krasnopoler)
Would it be weird if I just texted Obama that I missed him? I miss him — 𝔻𝕒𝕟𝕚𝕔𝕒𝐁𝐚𝐧𝐚𝐧𝐢𝐜𝐚 (@𝔻𝕒𝕟𝕚𝕔𝕒𝐁𝐚𝐧𝐚𝐧𝐢𝐜𝐚)
We’re planning our text to him right this second.