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For the past two years WatchCut have been creating their ‘100 Years of Beauty…’ one-minute videos in which the viewer get to travel not only time but also space to explore beauty trends of women (and men) all around the world.
Transcending politics, they’ve looked at North and South Korea, Russia, Mexico, Iran and Ireland to name a few.
Their most recent project is Kenya, with model Keesee Andrea, who's made up and hairstyled to reflect Kenyan beauty ideals decade by decade.
Fashion across the decades is heavily influenced by Kenya’s diverse ethnic background with over 70 distinct ethnic groups in existence, providing a melting pot of culture and religion.
Here is a snapshot:
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