It all started with a pair of Donald Trump supporters and a hankering for burgers and milkshakes.
Shannon Riggs and her cousins attended a Trump rally in Richmond, Virginia, last week, and on the way home visited a Cook Out - a predominantly Southern fast food chain.
But Shannon and Lauren Wolfrey were denied service when they went to place their order at their local branch in Colonial Heights. They were dressed in Trump t-shirts and "Make America Great Again" baseball caps in support of the Republican presidential front-runner.
Talking to local news channel WTVR, Shannon said, "As soon as we got to the window, someone inside said 'Hell no! I'm not serving them'," before an uncomfortable discussion took place.
Shannon and Lauren eventually managed to negotiate food, but cancelled their order after being apparently mocked by staff.
The Trump fan explained that at one point an employee called that food was ready, but when her Lauren went to collect it, she was told, "Oh, not for you!"
Everyone was laughing and giggling. You should not be discriminated [against] based on who you support, whether it’s Bernie, Hillary or Mr Trump.
Teenage Lauren also found the drama unsettling...
Once you witness [discrimination] first hand, it's a totally different experience. I was in a state of shock.
They had this sense of anger. They were just really rude to us.
On social media, some pointed out the degree of irony in Trump backers upset by 'discrimination'. They are, of course, people who are campaigning for a billionaire who's continually said things that are widely viewed to be racist, sexist, divisive, and discriminatory against a certain segment of society.
The incident happened on Friday June 10. Just hours after the events unfolded, Shannon posted a proud photo to Facebook, bathed in sunshine, sporting her Trump t-shirt. She'd been offered a refund by Cook Out.
When a friend joked under her picture, "let's go to the Cook Out," Shannon replied, "hell no".
Despite being made to feel unloved, Lauren did mention that she didn't think the Cook Out workers should be fired - simply reminded of "courtesy".
But on Friday the Washington Post reported that the worker directly involved with Shannon and Lauren's service had been fired by fast food company. Cook Out said that the employee violate "our policy on rudeness".
Trump, meanwhile, has yet to weigh in on the situation. He's probably sitting in a room eating a burnt steak.