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Greggs used to be a safe haven for meat-eaters in a fast-changing world.
They made sausage rolls and steak bakes, and if you were feeling fancy, a cheese and onion bake.
But even this national institution couldn’t ignore the future forever.
Greggs' announcement of its new vegan sausage roll yesterday was essentially our generation’s "Dylan goes electric" and it seriously divided the internet.
The wait is over… 3.1.19 #vegansausageroll 🌱😍 https://t.co/UWcXFCtxdE — Greggs (@Greggs)
When the high street Kings of Sausage Rolls launches a vegan alternative, you know change is a coming!
#greggs… https://t.co/fCbkaYQmno — Veganella 🥦 (@Veganella 🥦)
greggs have done more to promote veganism in a day that peta have in their entire history https://t.co/fYaSbyr7xx — G (@G)
Verdict on the Greggs vegan sausage roll is that I would definitely shove it into my gob if drunk/hungover. Which i… https://t.co/If05QqLq6L — Rob Davies (@Rob Davies)
@GreggsOfficial Bit early for April Fools isn't it? — Lynz (@Lynz)
@GreggsOfficial Why? It's a sausage roll! When will they make carrots look like sausages for us meat eaters. Never! — grant diehl (@grant diehl)
@GreggsOfficial Delete this now — Finlay Mackay (@Finlay Mackay)
@GreggsOfficial Get in the bin — Danny Bradley (@Danny Bradley)
Ok, so I am neither anti-vegan nor against the concept of it's existence but by definition the Greggs… https://t.co/rAQiJSpBlr — Mechnagamer (@Mechnagamer)
Rules are rules.
Nobody was waiting for a vegan bloody sausage, you PC-ravaged clowns. https://t.co/QEiqG9qx2G — Piers Morgan (@Piers Morgan)
@piersmorgan Oh hello Piers, we've been expecting you — Greggs (@Greggs)
@piersmorgan Why are you such a snowflake? — Christopher Wylie 🏳️🌈 (@Christopher Wylie 🏳️🌈)
Piers Morgan: “Millennials are such sensitive snowflakes stop getting offended over everything haha”
Piers Morgan… https://t.co/xztXyv9s2c — Lucy Buglass (@Lucy Buglass)
so I’m making tomorrow #VeganGreggsDay where you have to buy a vegan sausage roll and take a selfie then tag… https://t.co/CmTaaLPrQI — Hasan Patel 🌹 (@Hasan Patel 🌹)
@piersmorgan Like our pals at the sausage roll place, we’ve been expecting you. Don’t worry Piers, you can still ge… https://t.co/drXPHnrFsL — McDonald's UK (@McDonald's UK)
And for any meat-eaters who are worried the end is nigh, Greggs are reassuring people that the classic sausage roll isn't going anywhere.
@rstar346 Don’t worry Rob, the classic sausage roll is still available and always will be 👍 — Greggs (@Greggs)
HT: Twitter Moments
More: Man eats raw bloody meat at vegan food festival