He added: “I prefer to be attacked by AI with subtlety – maybe a rose, some candles, wine, Barry White, witty banter, that sort of thing …”
TikTok feels like such an obvious AI attack that it\u2019s annoying. \n\nI prefer to be attacked by AI with subtlety \u2013 maybe a rose, some candles, wine, Barry White, witty banter, that sort of thing \u2026
The app is well known for how addictive it is, and how quickly its algorithm gets to know a user’s likes and dislikes.
This isn’t the first time the app has been compared to an addictive drug.
In a 2020 Forbes article titled Digital Crack Cocaine: The Science Behind TikTok’s Success, USC Professor Julie Albright said the app is addictive in the same way a Vegas slot machine is addictive.
Albright said this is called “random reinforcement” because as you scroll, sometimes you see something that gives you a dopamine hit, and other times you don’t.
It’s been made known that the app curates a user’s For You Page based on behaviour such as likes and comments, but an internal document seen by the New York Times reveals that retention and watch time are also optimised in a bid to boost its daily user count.
One thing’s for sure - it’s dangerous to open the app if you plan on doing anything productive within the next couple of hours...
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