Instagram, the home of the selfie, has just turned 10.
Over the last decade, famous performers, models and reality stars have come to dominate the app. It’ll be no surprise then that, with only one exception, the majority of the most-liked photos from the last 10 years are celebrity shots.
Justin Bieber, the Kardashian-Jenner clan and an egg – yes, an egg – have made notable appearances on Instagram over the last decade.
To mark the photo app’s birthday, here’s a look back at the most-liked photos from each year of its existence.
Back in 2011, teenage heartthrob Justin Bieber posted a family picture with his dad and little siblings. The photo now has a little over 270,000 likes now. So, more than the previous year but still not much.
This sponsored post of Selena Gomez sipping on a bottle of Coke with her lyrics on was the most liked photo of 2016. At the time, Gomez was the most followed female on Instagram. The photo has over 7m likes.
We all remember this iconic photo. Beyonce announced her pregnancy to the world by posting a picture of her cradling her stomach in front of nature. The Carters, Beyonce and Jay Z, thanked fans for their "well wishes". Over 11m people have now liked the photo of Beyonce pregnant with twins.
Another Jenner broke the internet in 2018 when she revealed on Instagram that she had given birth to her daughter with then-boyfriend Travis Scott. In the post, she announced that the baby was called 'Stormi Webster'. It has 18.5m likes.
The photo with the most likes this year is an announcement of actor Chadwick Boseman's death. Boseman was diagnosed with colon cancer in 2016 and passed away in August of this year. The photo now has over 19m likes.