The Conversation (0)
Getty Images
Millennials, rejoice, as Vine is making a hotly anticipated comeback under the new name diVine.
Before TikTok, there was Vine, the iconic platform that was home to raw six-second videos. Launched in 2013, it had over 200 million users by 2015, but Twitter discontinued the app in 2017.
Well now, diVine, a decentralised reboot of Vine, is making a return. It's backed by one of the original Twitter founders, Jack Dorsey, alongside Evan Henshaw-Plath, also known by his alias Rabble.
Henshaw-Plath even managed to recover a "good percentage" of archived videos from Vine’s heyday.
But much better news for those wanting to return to the pre-AI-slop era of social media. The new app takes a strong stance against AI-generated content and is said to have special tools to prevent manufactured content from flooding feeds.
Inevitably, social media reaction came in thick and fast:
One urged other social media platforms to follow the same model.
Others took no time in meme-ifying the news.
"We are so back," another chimed in.
In a conversation with Business Insider, Henshaw-Plath took aim at Meta and OpenAI, calling out their approach to believing "that somehow we're better off with all AI-created social media content".
He added, "That's not where social media came from. Social media was social first. It's about humans and our connection, not just pretty videos".
Henshaw-Plath says the internet is undergoing "enshittification," but the DiVine app is his "attempt to fight back against the enshittification, in code."
You should also read...
- China is cracking down on influencer culture with strict new guidelines - including needing a degree
- AI’s latest scam? Fake ‘undercooked’ food pics are tricking DoorDash for refunds
How to join the indy100's free WhatsApp channel
Sign up for our free Indy100 weekly newsletter
Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.