Kim Kardashian debuts Skims Ultimate Nipple Bra with built-in fake nipples.
Sportskeeda - Pop Culture / VideoElephant
Kim Kardashian has just unveiled a new bra as part of her Skims clothing brand that bizarrely features in-built nipples that are permanently hard for whoever is wearing the item.
The garment dubbed 'The Ultimate Nipple Bra' was announced in a humourous pastiche video, with the bra giving off the illusion that the person is always cold when wearing the bra no matter the temperature.
Although it might sound a bit too strange to be real there is actually a lot of thought gone into the bra which is set to be released on October 31st. The item is actually aiming to raise awareness on climate change, which should be obvious from the promo video.
43-year-old Kardashian says in the ad: "The earth’s temperature is getting hotter and hotter. Sea levels are rising. The ice skeets are shrinking. I’m no scientist, but I believe everyone can do their skillset to do their part.
“That’s why I’m introducing a brand-new bra with a built-in nipple so matter how hot it is, you’ll always look cold. Some days are hard but these nipples are harder. And unlike the icebergs, these aren’t going anywhere.”
However, despite being for a good cause the odd nature of the ad and the even stranger bra has caused people to question just whether this is real at all.
I regret to inform you that Kim Kardashian is using climate change to sell a bra with fake nipples on and no I am not joking.
Kim kardashian invented a bra with permanent hard nips\u2026. That\u2019s it I\u2019m done that\u2019s just like a bit much
The wheel\u2026concrete\u2026the lightbulb\u2026the combustion engine\u2026professor Kim Kardashian\u2019s bra with built in nipples. \n\nYou can stop inventing, world. We\u2019ve done it all!
Kim Kardashian selling a nipple bra is the stupidest shit. And I\u2019m sure some idiots will actually buy it.
However many hailed the move as genius as it could help many people as well as raise climate awareness.
People are laughing at Kim Kardashian for launching a bra with nipples and even calling it useless\u2026\n\nHave y\u2019all ever thought that maybe breast cancer survivors who may have mastectomies would love this? What about women with inverted nipples? \n\n\ud83d\ude41
Kim Kardashian just released a bra with nipples and while I\u2019m sure a lot of people are laughing at it and saying \u201cbut why?\u201d I think this is fucking awesome. \nThere are a lot of breast cancer survivors and thrivers who would love this. A little piece of normalcy.
This is god tier performance art. Corporate surrealism at its finest.
A small proceed of the bra's sales will go to the climate change organisation '1% for the Planet' - which is a global network of businesses all working to build towards a better future for the planet.