Google's Super Bowl advert left everyone in tears

Darren Richman
Monday 03 February 2020 16:00
news

Advertising slots during the Super Bowl are seen as the Holy Grail for those with something to promote and no expense is spared when it comes to producing commercials of genuine quality.

That was certainly the case with Google’s beautiful advert on Sunday night, a poignant and moving tribute to grieving husband reminiscent of the Up, the Pixar masterpiece.

The company opted not to fill the advertising spot with celebrities and instead solely employed a Google employee’s 85-year-old grandfather. The result shows that big names are not necessarily the answer to producing an effective advert.

The people of Twitter were blown away by the content and not shy in mentioning just how moved they were after viewing the spot for the first time.

Watch it and weep.

More: Wanda Rutkiewicz: Who is the female mountain climber in today’s Google Doodle?​

More: This man has become an instant hero after taking a nap in the middle of the Super Bowl​

Trending

Dad boasts son, 14, works ‘every day’ at Burger King, sparks debate
2021-06-11T12:11:45.000Z
The Queen insisted on using a sword to cut a cake, obviously
2021-06-12T10:00:32.000Z
Massive crocodile which has ‘eaten 300 people’ is on the loose
2021-06-11T08:29:30.000Z
Emily Ratajowski’s baby photos have divided opinion – here’s why
2021-06-10T10:34:51.000Z
The difference between Melania Trump and Jill Biden in one photo
2021-06-10T08:44:52.000Z
Fast food worker fired for writing homophobic slur on couple’s receipt
2021-06-11T11:49:50.000Z
You could face a £1,000 fine for flying a flag on car during the Euros
2021-06-11T09:48:21.000Z
The difference between Trump and Biden in just five seconds
2021-06-13T10:23:41.000Z
Woman left speechless after finding note in secondhand nightstand
2021-06-11T14:31:52.000Z
Brexiteers aren’t happy that the EU is attending the G7 summit
2021-06-12T16:00:58.000Z
Greggs lets sausage rolls go cold on purpose, former employee reveals
2021-06-02T11:55:19.000Z
Bride’s stunt at her own wedding divides TikTok
2021-06-10T11:41:15.000Z
Woman’s 5-year-long revenge on ex-boyfriend divides TikTok
2021-06-09T09:07:57.000Z
Shoppers left divided by these leggings that expose part of your bum
2021-06-12T12:43:43.000Z
Teen arrested over smashed defibrillator hours after Eriksen collapse
2021-06-14T10:11:14.000Z
This Star Wars scene has become the internet’s new favourite meme
2021-06-13T15:27:41.000Z
Boris Johnson had an excruciating grilling from Channel 4 News
2021-06-14T09:18:28.000Z
Outpouring of thoughts and prayers for Christian Eriksen
2021-06-13T06:56:55.000Z
‘Petty’ man split bill with friend after he ate 3 of his fries
2021-06-10T07:10:52.000Z
Journalist has sex during radio interview for swingers club feature
2021-06-02T08:33:26.000Z
The G7 Summit group photo has become an instant meme
2021-06-12T09:27:39.000Z
Man who claims he’s Charles and Camilla’s son posts yet more ‘proof’
2021-06-08T08:42:47.000Z
The funniest reactions to this photo of Joe Biden and Boris Johnson
2021-06-11T14:54:32.000Z
Dad’s public show of support as son comes out as gay goes viral
2021-06-11T15:07:29.000Z
A photo of Jill Biden reading in a chair somehow triggered Republicans
2021-06-09T21:02:21.000Z
Inmates go wild for woman twerking in front of their prison
2021-06-09T15:05:42.000Z
What are huns? The definitive guide to huns and hun culture
2021-06-14T09:11:57.000Z
BBC triggers furious reaction over Christian Eriksen broadcast
2021-06-12T20:34:40.000Z
Kanye West and Irina Shayk ‘are dating’ —and Twitter reacts
2021-06-09T20:54:31.000Z
Woman in Florida shares footage of ‘baby dinosaur’ running across lawn
2021-06-10T15:11:43.000Z
Gordon Ramsay is blown away by chef making his own dish
2021-06-11T19:57:36.000Z
Jill Biden wears ‘Love’ jacket in stark contrast to Melania
2021-06-10T16:28:33.000Z
Man sparks debate after telling female friend ‘why she’s still single’
2021-06-11T12:31:22.000Z
‘Explosive diarrhoea’ outbreak shuts down ‘Slip ‘N Slide’ gameshow
2021-06-14T14:11:52.000Z
Fierce Twitter debate rages over unearthed Hunter Biden N-word texts
2021-06-09T08:17:17.000Z
Boris Johnson mocked for arriving at G7 with his own branded merch
2021-06-10T13:34:01.000Z
Funniest reactions to the tiny car that started Euro 2020
2021-06-12T08:25:04.000Z
Woman bans family from her funeral, sparking impassioned debate
2021-06-14T09:33:32.000Z
Woman drops entire friend group after TikTok reveal
2021-06-08T15:02:42.000Z
Man touched woman’s butt as she lifted weights and got busted
2021-06-07T14:12:09.000Z
Johnson gifted Biden a ‘Wikipedia photo’ in return for a $6k bike
2021-06-11T11:52:53.000Z
People are sharing a coffee machine ‘hack’ that makes us sick
2021-06-12T14:18:25.000Z
Truck driver who looks identical to Amy Schumer stuns the internet
2021-06-11T10:06:59.000Z
Bride threatens to elope after parents cut wedding budget to $20k
2021-06-12T12:58:37.000Z
GB News has launched – here’s how viewers reacted
2021-06-14T10:13:24.000Z
Albino ice cream man in Pakistan hailed as Donald Trump doppelgänger
2021-06-11T11:04:49.000Z
Woman defends her weight after constant bullying from ‘curvy’ friend
2021-06-12T09:37:34.000Z
Man jailed for 10 years after getting into fight over face mask
2021-06-14T11:02:12.000Z
Man tells woman on date his wife was dead but she wasn’t
2021-06-12T11:03:41.000Z
A notorious ‘Karen’ got shamed by onlookers after being recognised
2021-06-07T16:50:02.000Z
Tributes flood in to teen who died after battle with heart condition
2021-06-11T08:42:56.000Z
How to get 27 days off work in a row using just 10 holiday days
2021-06-08T18:37:58.000Z
Boris Johnson tries and fails to make children laugh with cringe joke
2021-06-11T10:38:31.000Z
What it’s like working in Trump’s hotel, according to former staff
2021-02-21T11:23:18.000Z
Furious man ‘charged £10 for two ice creams’ as Flake saga continues
2021-06-11T07:01:02.000Z
A Government minister said they helped a Cornish theatre - they didn’t
2021-06-14T09:14:25.000Z
People still can’t get over what Drake’s $400,000 mattress contains
2021-06-11T20:53:05.000Z
Doge become most expensive meme of all-time after NFT sells for $4m
2021-06-13T13:55:17.000Z
What Kim Jong-Un’s $12,000 watch says about the future of North Korea
2021-06-10T08:46:14.000Z
Police Taser teen ‘for vaping’ in shocking viral video
2021-06-14T15:25:35.000Z
Republican asks if someone can change the orbit of the moon
2021-06-09T20:29:53.000Z
Brexiteer mistakenly thanked England players for not taking the knee
2021-06-08T07:39:25.000Z
Owner fires husband from coffee shop after he used a racial slur
2021-06-11T20:55:37.000Z
Jeffrey Toobin on why he masturbated on Zoom call is pure cringe
2021-06-11T08:51:59.000Z
Woman gives bridesmaids ‘transparency letters’ to know what to expect
2021-06-09T13:21:11.000Z
QAnon has a bizarre new theory about Joe Biden and cicadas
2021-06-11T08:02:05.000Z
Chris Hemsworth trolls Chris Evans on his birthday
2021-06-13T08:59:08.000Z
Trump is back on Fox News and it was as bad as you would expect
2021-03-17T10:44:09.000Z
Tucker Carlson calls Obama a ‘hater’—and Twitter was quick to react
2021-06-09T19:16:09.000Z
Trump believed a conspiracy theory that affected his 2020 campaign
2021-06-08T15:50:28.000Z
Trump hints he may be writing ‘the book of all books’
2021-06-12T14:07:36.000Z
Uber nightmare who coughed on driver has handed herself into police
2021-03-15T15:21:37.000Z
Woman in Florida shares footage of ‘baby dinosaur’ running across lawn
2021-06-10T15:11:43.000Z
Bill Burr’s wife tweets fiery comeback after racism accusation
2021-03-16T17:44:48.000Z
Kerry Katona’s GMB appearance erupts into huge row about OnlyFans
2021-06-09T10:15:37.000Z
‘Explosive diarrhoea’ outbreak shuts down ‘Slip ‘N Slide’ gameshow
2021-06-14T14:24:00.000Z
AOC responded to Marjorie Taylor Greene’s ‘unnatural’ Covid claim
2021-06-14T17:21:31.000Z
People think Trump had his pants on backwards during speech last night
2021-06-06T13:46:49.000Z
TikTokers post their emotional reaction to Netflix film ‘Believe Me’
2021-06-08T16:54:48.000Z
Greta Thunberg slams G7 for ‘steak-and-lobster-BBQ-celebration’
2021-06-14T11:47:15.000Z
Audio trick leaves people hearing possibly nine different things
2021-06-10T09:52:48.000Z
Porn star Lana Rhoades says NBA player brought back-up woman on a date
2021-06-10T14:50:28.000Z
Man’s ‘life hack’ of wrapping plates in cling film to avoid washing up
2021-06-15T09:06:11.000Z
Noel Gallagher compares himself to Prince William
2021-06-10T07:25:42.000Z
Congressman hilariously mocks vaccine conspiracy theorist
2021-06-10T11:46:02.000Z
Katie Price hits back at trolls for ‘cruel’ meme of her son Harvey
2021-06-12T14:04:12.000Z
Twitter goes wild over Ben Affleck and J-Lo’s first public kiss
2021-06-14T21:52:05.000Z
People discovered that their internet provider keeps search history
2021-06-14T14:57:27.000Z
Man on TikTok convinces scam callers he’s with the CIA so they hang up
2021-06-11T16:29:34.000Z
The most complained-about moments in British TV history, ranked
2021-03-18T09:59:48.000Z
Dating expert shares the best pick-up line she’s ever heard
2021-06-07T17:42:20.000Z
Outrage after woman harassed teenage girls and ruined their Pride art
2021-06-14T08:06:33.000Z
Fury as some England fans choose to boo the taking of the knee again
2021-06-13T13:51:16.000Z
Pablo Escobar’s ‘cocaine hippos’ won’t are ruining Colombian rivers
2021-06-04T15:27:11.000Z
Teenage couple charged with murder laughed about it in chilling video
2021-06-11T12:12:25.000Z
The most toxic self-love tips that people should stop promoting
2021-06-13T14:47:35.000Z
21 of the funniest memes and reactions to Lorde’s new album cover
2021-06-08T07:19:36.000Z
Joe Biden criticised for saying an elementary school girl ‘looks 19’
2021-05-29T10:30:29.000Z
Thousands want Jeff Bezos to buy and eat the Mona Lisa
2021-06-14T12:06:12.000Z
Fox News guest says women without kids have ‘minds of children’
2021-06-11T15:45:23.000Z