While there’s likely a bit of envy at play, it's probably got more to do with the fact that many appear to have come to the decision that every business owner they meet owes them special treatment in return for "exposure".
One such breed of influencer recently took to Yelp in order to display dangerous levels of self-entitlement after eating at an Italian restaurant.
Despite stating the food was "all very delicious", they decided to leave the establshment a one-star review for "cheap management and customer service".
While you'd be forgiven for thinking something awful had happened given the disparity between the stated quality of the meal and the chosen Yelp rating, the real reason is ... well, still pretty awful.
Here's the full, sordid tale, in their own words:
I’m giving 1 star because of the cheap management and customer service. I heard the food was very good so I went to try. Me and the BF got the calamari, spaghetti alle vongole, and gnocchi. All were very delicious.
I was actually so impressed that when the manager came to ask us how everything tasted I told her it was some of the best Italian food I’ve had and I told her I’m going to post about it on Instagram where I have over 11 thousand followers and a lot of them are in the area. She seemed very happy about it.
I was wrong. I thought that she would be greatful [sic] for the free advertising but when the cheque came there was literally no discount at all. I thought at least one of the entries would be taken off but they didn’t even take off the calamari or even the drinks!
I won’t got back here because of this. Which is a shame because the food was very good. The manager needs to understand how to treat customers.
One fellow Redditer, where the post first surfaced, said the restaurant owner should frame the review and give it pride of place.