Chanel subsequently announced that the brand would stop customers buying bags who intend to take them to Russia. This would be in compliance with the European Union's sanctions that ban the sale to Russia of luxury goods priced higher than €300.
On Instagram, creator Victoria Bonya who boasts 9.3 million followers on the platform shared a video of herself with scissors chopping up the Chanel bag in hald.
In the video she says, "If Chanel house does not respect their clients, why do we have to respect Chanel house?"
"With this video, I do not call for the destruction of things of any brands, I just want to say that not a single bag, not a single thing is worth my love for my Motherland, and my respect for myself. Chanel is just an accessory. An accessory that for some reason decided that it had the right to humiliate people, my compatriots, decided to discriminate people on the basis of nationality, which I will not tolerate."
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