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Louis Staples
Sep 12, 2018

Image:
Twitter / @GrinderCoffeeTO
Between Trump’s tweets and online trolls, the Internet can sometimes seem like a dark place.
But thankfully a campaign by coffee shop owner Joelle Murray has won a special place in our hearts.
Murray, owner of Grinder Coffee in Toronto's east end, failed to get Idris Elba to visit her café in 2017 during the Toronto International Film Festival. Yet despite this setback, she launched a campaign to get actor Ryan Gosling to visit her coffee shop this year.
Good news we are back on twitter cause Monday begins our #ryanneedsgrinder. Come have coffee with us @RyanGosling w… https://t.co/r4lHf4YosW— GrinderCoffeeGerrard (@GrinderCoffeeGerrard) 1535811970
The plan quickly gathered pace and was covered by several news outlets.
Hey girl, are you coming to this Leslieville cafe? @GrinderCoffeeTO wants @RyanGosling to stop by for a cup of jo… https://t.co/UY3vLM94Mn— CBC Toronto (@CBC Toronto) 1536274849
Soon the story went viral, with the shop posting every day to get Gosling to take notice of them.
Day 4 of #ryanneedsgrinder .Real @RyanGosling meet Grinder Ryan. Think of the fun you could have taking selfies wit… https://t.co/KvknHxePeg— GrinderCoffeeGerrard (@GrinderCoffeeGerrard) 1536246890
Day 5 of our #ryanneedsgrinder campaign. @RyanGosling we just wanted you to know where we located in the city, ne… https://t.co/rwzkIZcwDj— GrinderCoffeeGerrard (@GrinderCoffeeGerrard) 1536329807
Finally, like all feel-good stories, this tale had a happy ending. After catching wind of the online campaign, Gosling dropped by Murray’s shop for a cup of coffee.
And this happened... #ryanneedsgrinder worked. The man himself showed up. What a good sport, a well brought up C… https://t.co/d5ov2PhXYt— GrinderCoffeeGerrard (@GrinderCoffeeGerrard) 1536695171
No, *you've* got something in your eye.
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