The cosmetic condition, cellulite, will effect around 90 per cent of women during their lifetime.
It not glamorous but it's an unfortunate fact of life and scientists are yet to discover a permanent solution to the problem.
However, with the amount of photo shopped models displaying their perfect bodies all over Instagram it's enough to make the average person feel inferior.
Sophie Allen, a personal trainer and nutrition coach, from Sydney, Australia is attempting to put an end to this kind of stigma.
She has earned thousands of followers recently after she posted an image that revealed just how easy it is to look cellulite free in photos.
In the post, which has been liked over 22,000 times, Allen reveals just how she managed to transform herself from one photo to the next:
Just keepin' it real with y'all #ihavecellulitetoo and it appears when I squeeze my butt and disappears with the simple act of slightly tilting my hips out.
We alll do it ... just don’t beat yourself up if you feel like you see all these celluliteless peeps out there.
We have to embrace and love our bodies as they are, whilst working towards our healthiest, strongest selves.
This encouraging and body-positive message is just one of many examples of people using Instagram to show how normal their bodies are, even though photos can suggest otherwise.
Last month indy100 reported on Sarah Puhto, a Finnish blogger who has posted several photos on the platform showing how dramatically Instagram can alter somebody's shape and size.
With more and more people sharing their honesty and imperfections on an otherwise vain tool like Instagram it gives us an encouraging feeling about the future.