"As you saw in this experience, instead of Alexa’s voice reading the book, it’s the kid’s grandma’s voice,” said Rohit Prasad, Amazon’s Alexa AI head scientist.
He explained how AI having human qualities is important "in these times of the ongoing pandemic when so many of us have lost someone we love.”
“While AI can’t eliminate that pain of loss, it can definitely make their memories last."
Though people online have been creeped out by the new feature and noted its chilling similarities to dystopian drama Black Mirror,Black Mirror,particularly the first episode of the show's second season called: "Be Right Back," which aired back in 2013.
The plot follows main character Martha (Hayley Atwell) who is grieving the loss of her boyfriend Ash (Domhnall Gleeson) who died in a car crash discovered and discovered an AI technology service that can imitate Ash whom she is able to communicate with
But the AI which uses Ash's past communications and social media profiles to recreate him can only reconstruct parts of his personality.
\u201cBlack Mirror is supposed to be a warning, not a pitch.\u201d
\u201cEvery time Black Mirror trends I really, really hope it\u2019s for a new season. \n\nNever is.\u201d
— Katy L. Wood \ud83d\udd8a\ud83c\udfa8 \ud83d\udc99\ud83d\udc9b (@Katy L. Wood \ud83d\udd8a\ud83c\udfa8 \ud83d\udc99\ud83d\udc9b)
In the new season announcement by Variety, it was confirmed that there will be more episodes than season five which had just three and is said to be more of "cinematic in scope," though no release date has been confirmed.
By the looks of it, tech companies like Amazon will definitely be tuning in when the new episodes drop.
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