Viral
Harriet Brewis
Aug 14, 2021
Jumping on bandwagons can be a risky business, as one US radio host found out the hard way.
Jesse Kelly, who has his own eponymous show, attempted to create his own version of a trending meme, but managed to liken himself to an infamous paedophile in the process.
Kelly offered up his own “My Fall Plans / Delta Variant” composite by sharing a picture of the late convicted child abuser Jeffrey Epstein and former First Lady Hillary Clinton on Twitter.
Presumably Kelly was playing on a wild and unfounded conspiracy theory that Epstein was murdered by the ex Secretary of State, but unsurprisingly that wasn’t most people’s focus.
“Why were you planning to be Jeffrey Epstein this fall?” journalist Frank Luntz asked.
@JesseKellyDC Why were you planning to be Jeffrey Epstein this fall?— Frank Luntz (@Frank Luntz) 1628869213
“You were planning on some light pedophilia?” tweeted another commentator more bluntly.
You were planning on some light pedophilia? https://t.co/gSVu3jLSwD— Sad Dallas Cowboys Fan Account (@Sad Dallas Cowboys Fan Account) 1628878011
Generally, the meme is used to illustrate how the so-called Delta coronavirus variant has ruined people’s plans for the coming months.
Most people’s versions show some sort of happy character or scene followed by something menacing. For example:
My fall plans: The delta variant: https://t.co/0wVLYioKNl— Maya 🙃🙃🙃 Ervin (Taylor’s Version) (@Maya 🙃🙃🙃 Ervin (Taylor’s Version)) 1628915201
MY FALL THE DELTA PLANS VARIANT https://t.co/MYarOJNxzK— colin firth archive (@colin firth archive) 1628851387
My Fall plans The Delta variant https://t.co/Ql74TgqmLp— Pfizer Wilhelm (@Pfizer Wilhelm) 1628821175
My Fall Plans The Delta Variant https://t.co/ecjlFeNMIT— Brian Lynch (@Brian Lynch) 1628640739
But Kelly’s own design has been met with bewilderment, with pundit Molly Jong-Fast asking: “You okay? ‘Cause you seem nuts.”
Here’s how other Twitter users responded:
@JesseKellyDC How is this still up?!— Kyle Griffin (@Kyle Griffin) 1628872505
@JesseKellyDC What do you think this meme means, Jesse?— Dana Schwartz 🫀 (@Dana Schwartz 🫀) 1628881855
one of the all-time great self owns. history in the making https://t.co/TpRVRJ5jbk— Fred Delicious (@Fred Delicious) 1628892325
WHAT WERE YOUR PLANS??? https://t.co/UcQNTkTWya— James (🧀,🧀) (@James (🧀,🧀)) 1628917504
@JesseKellyDC All the people dunking on you here aren't wrong, man. I know you're telling yourself that. I know you… https://t.co/cEpcpAZM1s— B. Santa Maria (@B. Santa Maria) 1628877170
Kelly’s tweet racked up a staggering 24,000 likes and more than 8,800 retweets in just 24 hours, as thousands of social media users mocked his bizarre blunder. Yet the Republican commentator didn’t delete the post or offer any kind of explanation.
Instead, he reshared the original tweet and then retweeted someone who mocked him for it:
Your man here liked equating his plans to Jeffrey Epstein so much he retweeted his own tweet. https://t.co/nb0CTkfXkG— southpaw (@southpaw) 1628894334
Yes, we’re confused too.
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