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Just when you thought there could be nothing new in the world of fashion and beauty… let us just leave you with this:

Your eyes have not deceived you – that is a woman wearing eyeliner in the shape of a penis.

Nineteen-year-old Asia Brautigam’s tweet has received more than 28,000 retweets. And she seems to have inspired a movement:

And those who weren’t brave enough to replicate the look still loved it, too.

This gives entirely new connotations to describing trends as 'up-and-coming'.

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