Reporter gets vomited on in live broadcast, but she doesn't let that stop her

One of the last things you want to happen in an interview on Hermosa Beach, Los Angeles, during 4 July celebrations, is to be splattered with projectile vomit.

In fact, being splattered with projectile vomit is probably the last thing you'd want to happen any time, anywhere.

Sadly, this was the nightmare lived by KTLA reporter Wendy Burch on Tuesday at an Ironman competition.

For context, the motto at the contest is:

Run, Paddle, Chug!

Athletes run a mile, paddle a mile, then drink a six pack of beer. It's been a tradition for 43 years. God knows why.

Anyway, this happened:

The footage was tweeted by a colleague at KTLA:

Wendy acknowledged the internet fame coming her way.

People were, understandably, revolted:

Others had different concerns:

Wendy also wrote up her account of the interview on the beach, in which she revealed she continued the interview for two further minutes, not knowing she'd been cut off due to a technical glitch on the camera.

Her downfall was probably best described in her own words:

I grabbed a guy who appeared to be a spirited competitor, and from the evidence of his beer belly, had been clearly training for this event for years.

My hope was that his broad… ah, erh… shoulders, could shield our morning viewers from the ups—and from what wasn’t staying down—in this competition.

What I didn’t notice until later, is that he had a bullseye drawn on his back with the words 'puke here' written in magic marker.

Inevitable, it seems.

HT Mashable