Taylor Swift's new video is here - and it's so big it has its own emoji.
Twitter users who use the hashtag #BadBloodMusicVideo on mobile will see this image - a reference to the lyric 'band aids don't fix bullet holes.'
Featuring stars including Selena Gomez, Jessica Alba, Lena Dunham, Kendrick Lamar, Ellie Goulding and Cindy Crawford the song is widely rumoured to be about Katy Perry.
The four-minute video, directed by Joseph Khan, is a little Sin City, and a little Kill Bill. Here are some pop culture references we spotted:
Here they are fighting the Crazy 88.
And this scenes reminds us of the fight in the snow.
The Hunger Games
Look at that training room.
OK, so it's not a headmaster, but still.
Hear us out - in the checking behind corners with mirrors as in Harry Potter and the Chamber of Secrets.
We haven't seen it, but according to Tumblr.
The Fifth Element
The real message
According to the Washington Post, away from the sci-fi references and celebrities the video contains a real message about power in Hollywood.
Beneath the sleek action-movie video production values, Swift sends a rather chilling underlying message about power in Hollywood: In case you didn’t know it before, she truly has become of the most powerful women in show business. So you shouldn’t even bother to go up against her. Because you will lose.
Watch the video below: