This guy definitely just found out the most painful way to stop an ice hockey puck

It's a pain all men can empathise with. That instant the blow lands and the slow, rising agony that engulfs your entire body afterwards.

As the commentator notes:

It hits you where no man wants to get hit.

Matt Hendricks felt that pain and then some on Thursday night as an ice hockey puck flying at full speed hit him square in the nether region.

The Edmonton Oilers player instantly fell to the ground:

And then sunk to his knees again after making his way down the tunnel:

Even his opponents felt his pain:

But thank heavens for protective equipment:

Watch the whole thing below:

Ouch. Ouch. Ouch. Ouch

HT Deadspin