Adidas unveiled its Manchester United kit for the 2015/16 season on Saturday, as part of a new £750m deal.
While the men's version, sporting Adidas's trademark three stripes and a white cuff on the sleeves, has been relatively well received by supporters, the women's version has not gone down so well:
While the women's shirt, which can be bought on the club's website for £55, bears similar design features to the men's version, some fans have questioned why it has such a "plunging neckline".
Some have commented that women may be tempted to buy the men's kit instead and have pointed out that Nike, the club's previous kit manufacturer, made their shirts with regular necklines:
To be fair to Adidas, once the kit is actually worn, it doesn't look quite as low cut.Picture: Adidas
Still, perhaps designers have been heeding Sepp Blatter's advice on how to make the women's game more popular. "Let the women play in more feminine clothes like they do in volleyball," the Fifa chief said in 2004. "They could, for example, have tighter shorts."