Don't call Ukip voters 'nerds': They don't like it, poll says

In what is likely to be this month's most important political poll, YouGov asked voters their feelings about 'nerds' and 'lads'.

The polling company found that Ukip voters were the least likely to be happy with being branded a nerd (18 per cent) while they were also the least likely to admit to being a nerd themselves.