Videos of Kanye West smiling come around once in a blue moon.

The rapper is famous for his near-constant frown in public to the point that pictures of him cracking a smile are a notable event for fans.

And the latest video, filmed at this year’s Met Gala, has become an instant meme.

To be honest, it’s pretty half-hearted as smiles go and some people thought he didn’t really look that happy at all.

But that just made the meme even more relatable – for those moments when you have to put on a fake smile.

Or when you can’t pretend to care any longer...

Kanye has explained before why he chooses not to smile in public in the most typically Kanye way possible.

In 2015, he said:

Back when I was working on Yeezus, I saw this book from the 1800s and it was velvet-covered with brass and everything.

I looked at all these people’s photos, and they look so real and their outfits were incredible and they weren’t smiling.

People, you know the paparazzi, always come up to me, ‘Why you not smiling?’ and I think, not smiling makes me smile. When you see paintings in an old castle, people are not smiling because it just wouldn’t look as cool.

So Kanye doesn’t smile because smiling isn’t cool.

That's a bold claim from the guy who tried to make shutter shades popular. That said, it's marginally better than his wife Kim Kardashian's reason for not smiling, namely that not smiling slows down the onset of wrinkles.

Although sometimes he can’t stop himself – like in these photos, which satisfied the internet’s desire for happy Kanye in 2018.

But usually when he catches himself cracking a rare smile, he quickly puts a stop to it.

Thank you Kanye, very cool!

HT: Twitter Moments

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