Iana Murray
Dec 21, 2020
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Margot Robbie is one of the most successful actors on the planet right now, but you might not know that she’s also been bolstering her producing chops.
In 2014, Robbie founded production company LuckyChap Entertainment alongside husband Tom Ackerley, Josey McNamara and Sophia Kerr, and the team have been responsible for a slew of successful films including Oscar winner I, Tonya, as well as one of this year’s few blockbusters, Birds of Prey.
With their latest film, Promising Young Woman starring Carey Mulligan, heading to US cinemas on Christmas day, Robbie, Ackerley and McNamara were interviewed by The Hollywood Reporter about the company.
The interview would’ve been innocuous enough, had it not been for some comments Robbie made about a certain upcoming project.
What is this project exactly? A live-action Barbie film with Robbie, unsurprisingly, playing the lead. In a more surprising turn of events, the film is being written by Greta Gerwig and Noah Baumbach, the directors of Lady Bird and Marriage Story, respectively.
The actor was reluctant to divulge any specific details about the upcoming film, but she promised that it was going to be “something totally different”.
She also added that their goal with the Barbie movie was to “truly honour the IP (intellectual property) and the fan base”. “If we can do all that and provoke a thoughtful conversation, then we're really firing on all cylinders,” she said.
The phrase “honour the IP” is what really got people raising their eyebrows. After all, it doesn’t really speak too highly about the future of cinema when films are being treated like products with corporate labels like “IP”.
For many, Robbie’s comments were emblematic of the very sad state of affairs for movies.
You can feel the artistry when they are trying to “honor the IP” of Barbie https://t.co/jQgy4TVGaj— Adam Wells (@Adam Wells) 1608512073
star wars fans are so uniquely toxic that they've made hollywood think that everything that has ever been popular l… https://t.co/vUbYyqoqym— Ayer Cut ANTIFA (@Ayer Cut ANTIFA) 1608503688
One person even called it downright “dystopian”.
"Honour the IP" is such an on-the-nose dystopian phrase lol. https://t.co/ME752tJibt— Hollywood (@Hollywood) 1608493746
Meanwhile, others just turned the interview into a meme.
@FilmUpdatesBU too much IP dishonoring out there nowadays glad somebody finally taking a stand— baby (@baby) 1608492086
"truly honor the IP" is my sleeper cell trigger phrase— Jathan Sadowski (@Jathan Sadowski) 1608493485
the first thing i pay attention to when i am watching a movie is whether they are truly honoring the IP and the fan… https://t.co/tFBRjbAQGS— steve (@steve) 1608533988
https://t.co/hN8OeVK7Et https://t.co/2NmBFBcJ8k— diverse candidate (@diverse candidate) 1608515624
barbie superfans logging on to scream death threats at Margot Robbie and the director because they were consistent… https://t.co/WTrTT68rER— Casey Johnston (@Casey Johnston) 1608509659
Time will tell if Robbie has honoured the IP well enough to prevent an angry mob of Barbie fans.
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