Harriet Brewis
Jul 07, 2021
Tickets for England’s Euro 2020 semi-final were always going to be goldust, but now they’re also worth more than their weight in gold.
Official tickets for the game against Denmark sold out on Monday, with only 60,000 people allowed inside Wembley stadium for the historic clash.
This has led to the inevitable rush to reselling sites and social media, with desperate Three Lions fans scouring the web for their chance to nab a place in the stands.
Seats are now going for as much as £20,000 on secondary ticketing websites, despite UEFA regulations banning their resale above face value.
Two hospitality seats for Sunday’s final were up for a staggering £40,000 on the ticketing site Ticombo, the Independent reports. However, by 4pm on Wednesday they had vanished from among the options.
Tickets on sale for the Euro 2020 final on SundayTicombo
Another pair of final tickets were reportedly priced at £18,816, while the cheapest ticket available on the resale site on Wednesday afternoon was a single seat at £1,796.
Ticombo tickets for Wednesday’s match were also being sold at a significant mark-up, with the highest-price listed at £7,697 and the lowest at £770 for two.
Meanwhile eBay also had tickets available for the final – if you were willing to fork out up to £15,000 for two seats next to each other. Seatsnet also had tickets to Sunday’s game up for grabs at £5,000 a pop.
Seats at Sunday’s match were also going for five figures on eBayeBay
Options on LiveFootballTickets.com ranged from £738.00 to an eye-watering £3,288 per ticket as of Wednesday morning.
However, at one point this figure soared up to £6,499 for club level hospitality seats, according to the MailOnline.
LiveFootballTickets.com
To put that in perspective, the most UEFA was charging for its official semi-final tickets was €595 (£512), iNews reports.
Elsewhere, people have been flogging tickets on platforms like Twitter, with some bundles going for as much as £5,000.
In response, consumer groups have warned fans of potential “scam” touts.
Which? consumer rights expert Adam French told The Times: "We’re seeing a number of websites and secondary ticket sellers offering tickets for sale.
"But there’s no guarantee they will get their tickets or entry to the match if they buy from an unofficial seller and they could be left seriously out of pocket.
"Anyone who isn’t lucky enough to get their hands on a ticket through the official website might be better off enjoying the game in a fan zone or with friends and family."
It’s worth noting that UEFA doesn’t offer any compensation if you buy your ticket from a scammer.
However, while the semi-final may be off bounds, Londoners have been offered a glimmer of hope for Sunday.
On Tuesday, Mayor Sadiq Khan offered an invitation to the Euro 2020 final for any resident of the capital who receives or makes an appointment to receive their first dose of the Covid-19 vaccine by Thursday.
One Londoner and their guest will be invited by the mayor to attend the final in person – the first major international football final to take place at Wembley in 25 years.
Khan is also giving away 50 pairs of tickets to the Trafalgar Square Fan Zone to those who are due to get their first vaccination.
From Wednesday, Londoners can enter an online draw for the tickets by providing proof that they attended a walk-in vaccination appointment this week for their first jab, or that they have booked an appointment to get their first dose.
Entrants who post on social media about having or booking the vaccine will be entered into the draw twice, with full details of the draw to be available on Khan’s social media on Wednesday morning. The mayor called the ticket drive a “golden opportunity”.
For the rest of us, the game will be broadcast on ITV, kicking off at 8pm. We’re still excited...
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