Everyone’s sharing their unbelievable before vs afters of using Korean skincare - here’s what to buy

Glass skin has become the goal of every skincare lover, and it's fair to say Korean Beauty (or K-Beauty) has cemented itself as the driving force behind the trend (it has four billion views on TikTok, if you don't believe us).

People are slowly steering away from makeup products that make them look glowy, and instead, focusing on the health and hydration of their skin underneath for that perfectly-polished look. In fact, a survey by Clarins suggest 77 per cent of us now favour a natural appearance with smooth, glowing skin.

Chemically-formulated ingredients are being replaced in favour of ancient herbal Korean Hanbang recipes, which include ingredients such as rice water, ginseng, mugwort, and lotus root.

Brands which have already made it big on the scene include Beauty Of Joseon, Laneige (who you might know from their viral lip masks), Dr Jart+, and Corsx, all of whom have led the charge with their viral products.

"Glass skin is translucent, textureless, poreless, and smooth,” describes Dr Lal, a celebrity dermtaologist. “It’s filtered skin but in real life.

"I think K-beauty is a very sophisticated form of skincare. It relies on consistency, multiple products, sun protection, and moisturisers, all of which are essential to a good skincare routine.”

And if you weren't already convinced by their power, users of the products are now sharing their before vs afters from when they started using Korean skincare, and frankly, it's baby skin goals.

So, what is everyone using to get the look? Here are some of the products we've seen popping up time and time again...

Glow Recipe Watermelon Glow Dew Drops

The perfect blend of watermelon, niacinamide, and hyaluronic acid, this is the secret weapon of every Korean beauty-credited glow. One of the products that propelled K-beauty to fame, Glow Recipe's Dew Drops will go down as a classic, and they've got the awards to prove it.

Buy here

Beauty Of Joseon Dynasty Cream

Buy here

HaruHaru Black Rice Toner

Haru Haru

This toner is made up of 100 per cent fermented Korean-produced black rice extracts, which helps bring elasticity to the skin and gives a boost of hydration to the inner skin layer. The results speak for themselves.

Buy here

Corsx Snail Mucin Power Essence

Yep, that's right, snail mucin. It turns out that slimy trail that snails leave behind is actually rather good for our skin. “Snail mucin is rich in several compounds which can be beneficial to skin,” explains Dr Rebecca Marcus, a board-certified dermatologist at North Dallas Dermatology Associates in Dallas, Texas. “Snail mucin has been noted for its ability to hydrate skin and promote wound healing." Sold.

Buy here

Purito From Green Cleansing Oil

Purito

Buy here

Medicube Zero Pore Pads

Medicube

Buy here

Laneige Lip Sleeping Mask

You'll find this in almost every celebrity bathroom thanks to its power delivering intense moisture and antioxidants while you sleep.

Buy here

Why not read...

These will be the biggest skincare trends of 2025, according to a leading skin clinic

An inside look at Margot Robbie's $1600 skincare routine

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