Twitter Picks Crypto Developer Jay Graber to Run Decentralized Social Media Wing …
For three years, Twitter Inc. has funded Bluesky, an independent project dedicated to developing decentralized social media but since Elon Musk acquired Twitter last week, some have wondered what will happen to the project.
Bluesky was initially founded in 2019, with Twitter's co-founder and former CEO Jack Dorsey serving as a key player on the project.
Just as Musk was finalizing his acquisition of Twitter, Dorsey announced Bluesky's first platform, AT Protocol, was in beta-testing leading to chatter online.
Despite being financially backed by Twitter, Bluesky is a completely independent entity, having no connection to Twitter shareholders.
The company was created as an "initiative to develop a decentralized social network protocol." Meaning separate social networks could interact with each other through an open standard, despite having separate systems of curation and moderation.
Earlier this year, Bluesky announced its first server, AT Protocol which allows users to see the content they want they want to across multiple social networks.
\u201cFirst, we\u2019re facing entirely new challenges centralized solutions are struggling to meet. For instance, centralized enforcement of global policy to address abuse and misleading information is unlikely to scale over the long-term without placing far too much burden on people.\u201d